Two Common Myths Associated With Network Marketing

(Taken from Mailbox Money – The Promise of Network Marketing)
By Richard Bliss Brooke

Myth 1:
Getting in on the ground floor is the best way to succeed in a Networking
Company.

The truth is, it is the worst time to join. Eighty-five percent of all companies,
including Network Marketing companies, go out of business during their first
three to five years. Of course, no company is going to tell you that in their
promotional material. Everyone involved at the start of any company hopes
for it to succeed.

Another risk with a new company is that no company has its best foot forward
early on. It takes years to develop competent, experienced staff, reliable
procedures and efficient services. What is the best time to join a Networking
Company? Usually when the company is at least five years old. By then, it has
demonstrated a commitment and ability to:

o Stay in business
o Grow ethically;
o Honor distributors and customers.

And yet, you still have a chance to get involved before they are so well known
that everyone has either already given them a try, or decided they aren’t
interested.

Myth 2:
Network Marketing is an opportunity for someone who is not doing well
financially to Make some money – maybe even a lot of money.

Unfortunately, many of the success stories have perpetuated this myth with
a rags-to-riches theme. Although there are enough people to substantiate
the myth, it is still a myth.

The same skills it takes to succeed in any marketing business are required
in Network Marketing:

o You must have confidence;
o You must be assertive;
o You must be dynamic in your ability to express yourself;
o You must have enough resources to propel yourself through the challenges.

Those resources should include working capital, contacts, credibility with
your contacts, time, discipline, and a positive, crystal-clear vision of where
you intend to go with your business – weather it is easy or not.

The truth is that many people who are struggling financially are doing so for
a number of reasons, including low self-esteem and/ a lack of the basic skills
and preparation that allow one to succeed in anything. Network Marketing is
a powerful and dynamic economic model but not so powerful that it can over-
come people’s lack of readiness or persistence.

The fact that the people who are already successful in whatever they do, tend
to also succeed in Network Marketing. The great part is they are apt to do
better financially in Network Marketing because the economic dynamics are
so powerful.

Check back often for additional information and updates